Reach international students directly by advertising in Insider Guides.
- Reach up to 80% of new international students in Australia
- Reach international students at various stages of the decision-making cycle
- Be part of the guide that is used and held onto
- One year shelf life
“The City of Melbourne has been involved in distributing the Insider Guide to students since 2011 and has considered this guide as a key component for the student welcome programs in Melbourne, through the welcome kits and the Lord Mayors Student Welcome. Feedback from students through our welcome desk evaluation has found that the guide is extremely useful for students. We have financially supported this publication since 2013 for these reasons.”
International Education Project Coordinator / Community Safety and Wellbeing – City of Melbourne
“We advertised in Insider Guides because it provided us with excellent brand awareness across key markets. The product is unique and in line with what students want to read.
Their distribution model is also highly targeted. We were especially pleased to learn of the IDP Education edition of Insider Guides, which allowed us to reach prospective students in 19 countries.”
International Marketing Executive – UTS InSearch